
Experiential
Future of Retail
The focus of the Shop Dot Org Booth was to showcase where digital retail innovation is headed. Second Story created a smart shopping bag that allows customers check out within the app using RFID. We also created a customized storefront window that would pair with the retailer's app, scrubbing the customer's social preferences to deliver a storefront experience that complements their personal taste.
Customized
Commerce
This year for Shop Dot Org, we created three kiosks that displayed how the customization of e-commerce could be used in store and through an interactive window display.